Design to Do

Design to Do

Design to Do featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Shaoyang Chen
Campaign
Tuesday, 25 August 2026

Movie Boxed

Movie Boxed is an advertising campaign created for the premiere of the film Boxed. The campaign carries the metaphor of the box through every application. The title sequence, the ending credits, a poster, a ticket, a press pass, a wristband and a bus stop motion poster follow one idea. Typography is arranged in rigid box shapes, including the punctuation marks. A condensed and heavy historical typeface matches the vintage colors of the film. Wristbands that recall handcuffs are given to the audience at the entrance of the screening room.

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RedPeak Global
Social Media Campaign
Monday, 24 August 2026

Ride on the Right Track

Ride on the Right Track is a social media campaign created for a bicycle brand to promote sustainable daily habits. The campaign uses organic illustrations, a green color palette, plant inspired imagery and friendly messaging to make sustainability approachable. Content includes infographic fun facts, story stickers for Instagram and Facebook, a live stream event and a social media filter. Greener transportation methods and urban farming are encouraged through small, simple actions. The aim is a collective impact built from everyday choices.

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Zhaohui Lu
Lightbox Poster
Sunday, 23 August 2026

Guangzhou Metro Spirit

Guangzhou Metro Spirit is a series of lightbox posters created for a city metro system. The posters show young workers in scenes of technology, service, design, construction and culture. Strong contrasting colors, bold graphics and short text give the series a modern and youthful look. Each poster is made with acrylic and high-brightness LED lights with low energy use. Eight posters are installed in each of twenty-four stations. The series communicates the professionalism and the diversity of the metro services.

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Named
Brand Identity System
Saturday, 22 August 2026

Sogno Jewelry Design

Sogno Jewelry Design is a brand identity system created for a jewelry brand. The logo is derived from plant shapes, with a curve that recalls a stem and details taken from leaves added to a serif typeface. The fig tree is used as the main motif. A circle is the key element and refers to a ring and to the connection between two people. The identity is applied to illustrations, colors, signage, shopping bags, the shop interior and order sheets. The circular ring case opens like a blossoming flower, and fifty prototypes were tested.

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E-graphics communications
Brochure
Friday, 21 August 2026

Nissan Skyline

Nissan Skyline is a brochure created for a premium sport sedan first introduced in 1957. The Skyline has been offered to Japanese customers for 62 years, and each generation has adopted the most advanced technology of its time. The latest model is equipped with ProPILOT 2.0, an advanced driver assistance system. The brochure delivers a single message, the enjoyment of driving. Visuals and headline copy present the driving performance of the car on expressways and winding roads. The concept and the layout are kept simple and direct.

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Mark Boey
In Store Experience Wall
Thursday, 20 August 2026

Electric Meets Reality

Electric Meets Reality is an interactive projection mapping installation built for a car dealership. The wall measures 6500 millimetres wide and 2000 millimetres high. Its sculpted surface is handmade from epoxy resin and wood with three-dimensional printed parts, and remains a white and elegant relief when the projectors are off. Three projectors add eight minutes of animation and colour. The projections stand for electricity and the sculpture stands for reality. The installation explains range, charging, safety and performance to visitors considering an electric car.

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